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Now Now is a content and production team headed up by Alan van Gysen and Will Bendix.

We collaborate with fellow creatives, organisations and brands to bring ocean-inspired media projects to life.

Based on the tip of the African continent, our name comes from the South African expression, “now now”.

Loosely translated, it means “soon” – as in, there's something exciting on the boil, coming soon! 


From big fish to small fish, waves and wild adventure, Now Now specialises in editorial, commercial and documentary production inspired by the sea. We write, film and photograph with a focus on Africa, where we've covered everything from Nigeria’s burgeoning surf scene, to pioneering adventures in Equatorial Guinea, boats made from repurposed plastic in Kenya, and seal rescues in Namibia. Whatever the subject or the brief, our goal is to tell authentic stories from the continent that captivate audiences around the world.

Contact us | cell: + 27 84 404 9918 | cell: + 27 83 339 2094

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Alan van Gysen | Producer, DOP 

Alan is a world-renowned water photographer, photojournalist and producer, primarily for surf and ocean-based film projects. He has worked extensively with leading global brands such as Monster Energy, VANS, and Patagonia.


Will Bendix | Writer, Editor & Director 

Will is an award-winning journalist and editor. He has written extensively on travel, the environment and human interest for media ranging from The Daily Maverick to The Surfer’s Journal. He is former editor of the South African surfing magazine, Zigzag, and the premium Australian publication White Horses.

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